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Episode 86 / August 3, 2022

Building India’s leading snack brand ft. Happilo Founder

Episode 86 / August 3, 2022

Building India’s leading snack brand ft. Happilo Founder

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#LetsGrow100x 💪🏻
 

CHAPTERS:

0:00 – Intro

1:03 How got Vikas into entrepreneurship

3:00 Insight to start Happilo

5:53 How to crack distribution

8:05 How he cracked a deal with BigBasket

11:54 Chilhood, Background & Family

13:00 Joining a trading company after graduation

13:31 Getting into 2 year residential MBA program

13:38 How he met his wife

14:10 How he got interested in marketing

14:38 Prep work before starting Happilo

17:28 How his work experience helped him in his startup

18:11 How to make less mistakes being a founder

19:01 The most important thing for startups

20:01 Successful Marketing Initiatives by Happilo

23:39 Growing offline businesses

26:30 Acquiring customers and retaining customers

28:41 Vikas’s Learnings being a Founder

30:03 ZERO layoffs during the pandemic

35:38 Major pivots

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